• Have you been surprised by your competition?
• Disruptive technology?
• New players in your market?
• Missed business opportunities?

Reduce the elements of surprise in your business.

We tackle these surprises two ways:

1. We will help you develop a thorough and sustainable competitive intelligence (CI) program, which includes an early warning process. Let us help you be a more proactive player in your industry and seize those new business opportunities before the competition. Whether your CI program is new or being revived after umpteen company reorganizations, we will empower you with our experience and skill from 25 years in competitive intelligence, both as a practitioner and as a consultant.

2. We provide an Avenue to Profitable Decisions. We have helped numerous companies uncover and develop lucrative marketing opportunities, as well as NOT go into unprofitable markets.  We also offer monitoring services such as industry trends, key customer activity, products and brands. We summarize these findings which our clients embed into newsletters, sales proposals and executive briefings, offering great insight and saving TIME!

We are the only CI consulting firm that incorporates people skills into our practice. We call this Cooperative Intelligence^™, the attitude and practice of Giving that encourages openness and trust through Leadership, Connection and Communication. You can be the most skilled professional, but if you fail to connect and communicate effectively, your CI operation and initiatives will stumble. This is true in all professions!

We help companies develop the right products with confidence that customers will buy.

We incorporate intelligence and insight from the right places in your company, usually product development, marketing and sales; and external sources, especially your customers. Using our competitive intelligence skills we train sales to gather valuable market intelligence from customers (and close more sales). They relish this power, and now with every sales call, your sales force obtains valuable data to help your company develop better products. Just imagine the ongoing and dynamic competitive advantage you gain at no additional cost!

I have worked in Marketing and Sales my whole career, and I have learned how to connect these islands through instilling Cooperative Intelligence^™ practices throughout both organizations. You must give to get in order to capture competitive data from Sales.

At The Business Intelligence Source, we are committed to helping companies improve their competitive position through market research, opportunity analysis, training workshops and building sustainable competitive intelligence programs. Our market analysis  and brainstorming sessions have helped companies make pivotal decisions to move forward with key initiatives, while in other instances we have saved them millions of dollars with "no-go" recommendations.

Examples of our Deliverables

Market research                                                                             Product opportunity analysis                                                        Monitor industry trends, key customer activity...                     Research acquisition candidates, potential partners, new technology Early warning development                                                      Capture valuable information from sales                                 Customer insight                                                                 Customer intelligence                                                                   Win loss analysis                                                                      Trade show collection & analysis
Electronic communication: software development and social networking
Competitive intelligence sales and marketing workshops
Cooperative intelligence consulting
Cooperative intelligence workshops

Ethics

In all our projects, we observe the ethical standards established by our clients, the Association of Independent Information Professionals and the Society of Competitive Intelligence Professionals.

Confidentiality

All our work is held in strictest confidence.